Triathlon Australia and SCODY Sign Three-Year Apparel Partnership Agreement
Triathlon Australia and SCODY Sign Three-Year Apparel Partnership Agreement
Triathlon Australia has today announced a major three-year partnership deal with leading Australian sports apparel manufacturer SCODY.
The new partnership will give Australia’s world class elite and age group triathletes all the benefits of cutting edge technology as they prepare for major ITU competitions.
SCODY is a leading Gold Coast-based manufacturer who has spent the last decade developing a world class product for some of Australia’s best athletes in triathlon, cycling and netball.
They will become the “Official partner for uniforms and clothing to the Australian Triathlon Team” for the 2012 ITU World Championships in Auckland, the 2013 ITU World Championships in London and the 2014 ITU World Championships.
In a first, SCODY will provide outfitting, including the latest in its performance racing wear for Australia’s elite racing team, the Under 23s, Juniors and all Age Group representatives at the ITU World Championship grand finals.
In other major benefits SCODY will:
• Continue research and development both independently and in conjunction with Triathlon Australia and relevant research institutions to ensure the best technologies are integrated into its race garments.
• Become the official naming rights sponsor to the SCODY ITU Junior Australian Triathlon Series.
• Provide official TA outfitting for each member of the Australian Age Group team selected for sprint distance, Olympic distance, Long Distance and Duathlon ITU World Championships in 2012, 2013 and 2014 and in a major coup;
• Provide 3x$25 vouchers to each Triathlon Australia annual member for 2012, 2013 and 2014.
Triathlon Australia’s CEO Anne Gripper said TA was excited about the partnership, a three-year-arrangement “with a locally based manufacturer who had already worked to develop the best possible performance triathlon suits.”
“I know SCODY has worked closely with our own elite athlete Brad Kahlefeldt to develop their suits for all conditions and they are determined to achieve absolute perfection for every individual,” said Ms Gripper.
“What we are equally excited about are the benefits for our age group representatives, with the provision of an Australian polo shirt and shorts to every member of the Australian Age Group teams at the ITU Age Group World Championships.
“Our team in Auckland later this year for the ITU World Championship Grand Final will look absolutely amazing I’m sure.
“And in what is a real bonus, every TA member also receives $75 worth of SCODY gear which I know our members will be very happy about.”
SCODY managing director Bernard Schreiber said his Burleigh Heads-based company was proud to be “an Australian manufacturer making Australian suits for Australia’s elite athletes.”
“To partner with Triathlon Australia and the Australian team is a very proud partnership for us. Everyone at SCODY is very excited with the arrangement and we know we can make a difference,” Mr Schreiber said.
“To see the bottle green and gold suits rolling off our production line straight into the hands of some of the world’s best athletes is very satisfying for us.
“It is even more satisfying in the morning when you look out the window and see a group of riders going past all decked out in your gear.
“We work very closely with Brad Kahlefeldt to develop our suits in an ever changing technological world and we pride ourselves in being on the cutting edge of technology right here in our own factory on the Gold Coast.
“The benefits for us are the ability to clothe all Australian triathletes and to position ourselves as the leading Triathlon apparel brand.
“We can now do some genuine research that will benefit all Australian athletes with suits that will help them perform better.
“Our motto is that athletes who look good and feel good in their suits will perform at their best.”
Ian Hanson| Managing Director
Hanson Media Group | P O Box 299 | West Burleigh Qld 4219
Phone: +61 7 5522 5556 | Mobile 0407 385 160 | Fax: +61 7 5522 5557
ian@hansonmediagroup.com.au | www.hansonmediagroup.com.au
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